Why You Should Keep Your AI Strategy In-House

In today's landscape, as AI integrates into business operations, outsourcing its tasks might seem convenient. However, this could risk losing control. Keeping AI in-house ensures you steer its direction.
In: Business

In today's landscape, as AI integrates into business operations, outsourcing its tasks might seem convenient. However, this could risk losing control. Keeping AI in-house ensures you steer its direction.

In today’s post, we will cover:

  1. Why AI is your Strategic Powerhouse
  2. How to Foster a Culture of Internal Collaboration
  3. Creating AI Skills for your company
  4. Create AI that mirrors your company values
  5. Get your Data under control
  6. How to responsibly harness Open Source
  7. Step by Step guide to Getting Started in your Business

Let’s Dive In! 🤿

AI as Your Intrinsic Strategic Powerhouse

In the hyper-competitive business arenas, carving out a robust competitive advantage often hinges on harnessing AI as an internal strategic dynamo. AI has the potential to not just augment but redefine your core business operations, offerings, and the value propositions that set you apart in the marketplace.

Remember, we are navigating a hyper-competitive business landscape.

Entrusting this potent capability to external entities could mean relinquishing control over a disruptive force poised to redraw industry landscapes. Ensuring the strategy, development, and ownership of AI remains an internal endeavor fosters a seamless alignment with overarching business objectives while cementing AI as a quintessential strategic asset.

Fostering a Culture of Internal Collaboration

Crafting a coherent AI strategy isn’t a siloed endeavor but a collaborative effort across the length and breadth of an organization. It demands a concerted effort spanning technology domains, business operations, and leadership.

Outsourcing can often obscure the visibility across these vital interconnections, creating a miss between AI initiatives and business strategy. In contrast, nurturing AI development internally from the get-go fosters a culture of collaboration, ensuring a harmonious marriage between AI projects and business direction.

What is an AI-ready culture for your Business?

Cultivating a Reservoir of Internal Expertise

When you outsource AI strategy, you miss the golden opportunity to build a reservoir of institutional knowledge regarding AI applications. This could place you on shaky ground in an arena where expertise is a currency.

Cultivating AI expertise in-house helps nurture a garden of rare and valuable strategic resources. It fosters an advantage where skills and expertise in AI act as a core competency, ready to be harnessed when business tides demand.

Everyone should master AI

A Mirror to Company Culture and Values

AI isn’t a mere tool; it’s a reflection of your organizational values. The algorithms, data models, and the underlying assumptions are a tapestry of encoding biases, values, and beliefs.

Act with urgency. This is a transformative moment in technology, it's time to be bold and capture the moment.

Outsourcing could inadvertently craft an AI persona that’s discordant with your business culture. On the flip side, internal development serves as an advantage where AI is shaped to mirror your values, morphing into a strategic vision that resonates with your brand.

Benefits of AI as part of the Company Culture

Unyielding Control Over Data

In the AI realm, data is the lifeblood that fuels precision and insights. Outsourcing can often translate to relinquishing control over your prized data assets, a trade-off that could have negative ramifications.

Keeping the AI development in-house ensures unyielding control over the proprietary data essential for training robust AI algorithms. This control morphs into a strategic data advantage, an asset indispensable in the quest for AI-driven innovation.

Responsible Harnessing of Open Source AI

The open-source AI landscape is a treasure trove, albeit one that demands a discerning approach to ensure ethical utilization and mitigate brand risks.

In-house AI strategies not only empower organizations to leverage open source AI judiciously but also to tailor these models, crafting a proprietary IP landscape that’s a formidable asset in itself while navigating the risk terrain with a compass of expertise.

Steps to get started with AI in your Enterprise

If you are serious about using AI to transform your business, then you need to develop your own AI strategy. This may seem daunting, but there are a number of resources available to help you get started.

Here are a few tips for developing your own AI strategy:

  • Start by defining your goals. What do you want to achieve with AI? Once you know what you want to achieve, you can start to develop a plan for how to get there.
  • Identify the right data. AI systems are only as good as the data they are trained on. You need to identify the right data to train your AI systems, and you need to make sure that the data is clean and high quality.
  • Choose the right tools and technologies. There are a variety of AI tools and technologies available, and you need to choose the right ones for your specific needs.
  • Build a team of experts. Developing and maintaining AI systems requires a team of experts with the necessary skills and experience. You can either hire your own team or partner with an AI consulting firm.
How to Manage Organizational Change and Start with AI


As AI crystallizes into a cornerstone of business IP, outsourcing its strategy could be equivalent to handing over the keys to your strategic kingdom. In-house AI development isn’t just a route to retaining control over AI expertise, data, and IP, but a long-term strategy towards a sustainable competitive advantage in the AI era. It’s about owning your AI journey and steering the AI ship in sync with the visions and values that define your enterprise.

As a result, many businesses are looking to outsource their AI strategy to third-party vendors. However, this can be a risky move. Here are a few reasons why:

  • Loss of control: When you outsource your AI strategy, you are essentially giving up control over one of the most important aspects of your business. This can be dangerous, as it could lead to the development of AI systems that are not aligned with your company's goals or values.
  • Lack of transparency: Third-party AI vendors may not be transparent about how they are developing and using your data. This could lead to privacy concerns, as well as the potential for your data to be used for purposes that you are not aware of or agree to.
  • Increased costs: Outsourcing your AI strategy can be expensive, especially in the long run. As AI becomes more sophisticated, the costs associated with developing and maintaining AI systems will only increase.
Don't reduce your AI strategy to an API call
Written by
Armand Ruiz
I'm a Director of Data Science at IBM and the founder of I love to play tennis, cook, and hike!
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