Interview with Chris Lu, Co-founder of

Interview with Chris Lu, Co-founder of
In: Interview
Interview with Chris Lu from

Highlights of the discussion:

  • is the evolution of, which was the initial test and validation of the idea.  With they've invested in good design  from the beginning from a talented designer (who is also a friend!)
  • The solution is very human-centric and it is not replacing copywriters but rather giving them super-powers and empowering!
  • The future should be optimistic and cool, make a better future and more exciting and creativity is a great way to do that.
  • They considered creating an early education company to teach young kids how to create.
  • When GPT-3 came in, both Paul and Chris saw AI being the creativity enhancement tool.
  • Business is the ultimate form of creativity and expression. Telling people why you exist and what value you provide is not easy.
  • Help people live more meaningful lives, and many people live more meaningful lives when they build their own businesses & projects.
  • You need to start a business 29 times to have a 95% chance of success. You can increment your chances by trying more or increase the probability of success per try. Building in public helps with that.
  • Almost all the hiring came from people that met on Twitter - that's the power of building in public! They are fully remote.
  • They are trying to bring the mission as big as possible: that's why they've raised $2.9M and make this as big as possible.
  • Chris Lu built a very powerful AI solution and he doesn't consider himself an AI expert by any means. He applied existing technology in a very smart way.
  • AI is very good at pattern recognition.
  • They hired ML engineers to improve the AI, there is so much that can be done and they are just scratching the surface. started to build their own models.
  • At the time of the interview, they have 142k users, most of that growth was done with just two people.

Tech quotes:

  • is more low-code vs No-code, it required some coding for the backend even though it could have been done entirely with No-code hacking with tools like Zapier and using Bubble.
  • Their AI is based on GPT-3 and access was very restricted with a very long waitlist at the beginning, they did the meaningful application, and being in the Twitter community helped them to learn about the potential of GPT-3 very early on.
  • The front-end is Webflow, the database is Firebase, Authentication is, and Stripe for Payment - EASY!
  • The back-end required coding but at some point, the prototype had a No-code backend using Zapier.
  • No idea what to expect from GPT-4! Just excitement
  • The vision of OpenAI aligns with, everyone should have the opportunity to create things with AI
  • is free some weekend, free for .edu
  • They are working on a re-build of the platform so it scales better.
Written by
Armand Ruiz
I'm a Director of Data Science at IBM and the founder of I love to play tennis, cook, and hike!
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